Hello Steak Club Elite! We are back with our monthly Steak feast and this one is truly spectacular.

May I present to you the sublime ICON XB Wagyu from Australia.
It has just arrived in the UK and we had a first taste of this incredible meat back in February as Provenance was invited to Ibai Steakhouse for fun tasting of this unique product.

I must say the name ICON speaks for itself - it really is an iconic product, it blew my mind with the first bite and I knew there and then that you will have to try it, too!

Believe me, it was worth every minute of the wait!

They use the elite Japanese (Tajima) genetics cross bred with the finest, high-quality Angus cattle to create perfectly balanced F1 Wagyu that really stands out from the rest by its incredibly rich marbling, tenderness and unreal beefy flavour.

It is raised on open pastures across multiple premium beef regions in Australia rather than a single farm and you typically find it in Queensland, Victoria and New South Wales and it's marbling is consistent in every cut ensuring the highest quality and luxurious experience in every bite.

The beef is slow grown for about 20-24 months and produced without a touch of added hormones with strong focus on animal welfare and sustainability, finished on controlled grain diet for the last 12 months to maximise flavour development and eating quality. 

Available online until 04.04, but if you would like to have it delivered later, please specify the delivery date in the product notes, we're happy to accommodate any requests.