FARM WILDER

We are proud to work with Farm Wilder, a not-for-profit group who support regenerative farmers. These farmers are predominately in the south of England farming livestock whilst focussing on reviving British wildlife. Did you know that one in seven species in Britain are on the brink of extinction? Regenerative farming not only produces high quality pasture reared beef, it also provides habitats for insects, birds and wild flowers to thrive.

Look for the green stickers on the products to know they are regenerative.

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FarmWilderCow

Nature needs cows

Cows play their part in the complex eco-system. They are essential for soil health and attract bio diversity. Regenerative farming means livestock farming can exist in harmony with nature and help revive it.

Regenerative farms are less pristine and perfect to look at than commercial farms. They grow hedge rows which offers protection, food and a habitat for many insects, birds and even the cattle themselves. Water systems are created to flush out waste and encourage species such as trout and dragon flies to live. Fields are full of wild flowers to attract bees and wasps and offer livestock a ore varied diet as well as encourage endangered species of flowers like the British orchid to grow.


What is regenerative farming?

Zeal Farm
Standards Farm Wilder

Shop regenerative beef

You can now choose regenerative!
We have a range of regenerative, pasture reared beef which is not only exceptional quality and flavour it is full of nutritional benefits. This selection is available in all of our shops and online for delivery.

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Meet our regenerative farmers

Farm Wilder work with multiple regenerative farmers across the south of England. Here are two farmers doing great things in this field. They supply us with the wonderful beef you are enjoying from our regenerative range.

Cat F Farmer

Cat Frampton

Meet Cat, she farms at Great Houndtor in North East Dartmoor, at the head of a wooded valley just below the open moor.Her Hereford and Aberdeen Angus cattle spend the first 18 months of their lives here, before moving on to a lowland finishing farm. They graze wood pasture, wildflower meadows and rushy marshes, surrounded by rare birds like Cuckoos and Redstarts, and Dark Green Fritillary butterflies.

Cat uses the small Dartmoor fields to support a regenerative grazing system, moving the cows every two or three days and returning them to the same spot many weeks or months later, once the grass and flowers have had time to flower and set seed. This low intensity grazing allows wildflowers, including Marsh Orchids, to spread amongst her fields, and this in turn boosts the numbers of insects and birds. Alongside her farming, Cat is an accomplished artist, specialising in sketching, painting and embroidering wildlife and landscapes.

Johnny Haimes

Johnny farms at West Sherford near Plymouth. He’s a finishing farmer, buying 18 month old cattle from our farms up on Dartmoor, which he then finishes for about a year on a 100% pasture diet. Johnny is unusual in keeping his cattle outside all winter, and he can only do this (without his fields turning into a mud bath) by moving them every day onto fresh pasture, in a highly productive and nature-friendly system known as mob grazing. This lowland farm benefits from deep soils, and being close to sea level gives his grass a longer growing season than on upland farms.

 Before Johnny took over, this was an intensive arable farm, with the soil degraded and little room for wildlife. Converting the farm to diverse grassland, by sowing herbal leys, has regenerated the land, with soil returning to health and wildlife bouncing back. In summer his fields are abuzz with grasshoppers and bees, and in winter flocks of Cattle Egrets and Starlings hunt for grubs and worms amongst the cows. Cattle Egrets are rapidly colonising southern England, helped by regenerative farmers like Johnny. His cattle egrets were recently featured on BBC’s The One Show.

J Farmer Farm Wilder